Focus on how the product im… Show more QUESTION 10 Which of the following is NOT a versioning strategy? a. Focus on how the product improves health and personal attractiveness b. Charge more for the same product according to the length of the warranty c. Use generic packaging and labeling d. Increase or decrease the size and weight of the product Which of the following is NOT a category of goods and services in the context of differentiation? a. Independent goods and services b. Auxiliary goods and services c. Substitute goods and services d. Complementary goods and services 2 points QUESTION 14 Which of the following is not a price discrimination approach? a. Personalized pricing b. Distributed pricing c. Versioning d. Group pricing Which of the following is NOT TRUE about Learning-by-Doing? a. Involves making prototypes b. Builds up absorptive capacity c. Involves the design and development of products and services d. Involves searching for information in books and academic articles 2 points QUESTION 33 Which of the statements below is a factor that influences diffusion of products and technology? a. Whether it solves an important problem b. Target market understands the technology c. Marketing of technology d. All of the above • Show less